Here's what happens in most gyms.
New members walk in excited. They want to do well. But they don't know what to do.
They feel lost. They feel intimidated. And within 30 days, they cancel.
Because the first 30 days are everything. Members who visit fewer than 3 times in their first 10 days cancel at dramatically higher rates.
The Real Cost
- →Each cancellation costs you $50–$100 in lost membership fees
- →Losing 15 members/month = $9,000–$18,000/year gone
- →Your competitors are just hoping members stick around
Imagine every new member walking out with a branded logbook.
They know exactly what to do. They see their progress in black and white. They feel like they belong. And they stay.
Your Brand, Your Colors
Your logo, your colors, your programs — printed on 120 pages of premium 100gsm paper. Designed by us, approved by you.
We Handle Everything
Design, printing, shipping — all done. You just approve the design. It takes 15 minutes.
Shipped to Your Door
Delivered in 5–7 business days. Unbox them, hand them out on day one, watch retention climb.
I was losing 15 members a month in their first 30 days. Then we started giving out Forge Program logbooks. Now it's down to 4. The logbook gives new members a clear path — and it shows them we care about their journey.
— Sarah, Owner of FitPro Gym, Melbourne
40% reduction in first-30-day cancellations
Join 200+ gym owners who decided to stop losing members and start keeping them.
Exactly how it works.
Apply today. We review within 48 hours.
Tell us about your gym, your members, and what retention looks like right now. No fluff — just the details we need to set you up.
We design your logbook. You approve it.
Our team creates a custom design around your brand, your programs, your members. You get a proof within 5 business days. One round of revisions included.
We print and ship. You hand them out.
Logbooks arrive at your gym in 5–7 business days after approval. Hand them to every new member on day one. Watch the first 30 days transform.
Commission: $5 per logbook sold to your members.
Every logbook purchased through your branded storefront earns you $5. 100 members buying = $500 passive income. No extra work — just your brand, your commission.
Try it with 10 members. If it doesn't work, send them back.
We'll refund every penny. No hoops. No awkward conversations. If your retention doesn't improve in the first 30 days, you owe us nothing.
That's how confident we are. Because we've seen it work — over and over.
Ready to become the gym that sets up new members for success?
Fill out the application below. We review every submission within 48 hours.
Partner Application
Tell us about your gym. We'll take it from there.